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"The future belongs to those who prepare for it today"

Malcolm X



How to Predict the Future
Strategic Planning in Plain English

What proportion of your time do you spend thinking about the future?

Not a lot?

Well you are not alone!

The evidence is that even senior managers in major organisations spend the vast majority of their time focused on the problems of today. A study* in the early 1990s suggested that senior executives spent less than 3% of their time thinking about corporate issues with a future focus. In smaller organisations, it is likely that the major concerns will be with the present and the next couple of months. [* G Hamel and CK Prahalad in "Competing for the future"]

"Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window"
Peter F. Drucker



We all know that it is difficult to predict the future in a precise way - we'd all win the lottery every week if we could! Just because it is difficult, that doesn't mean we shouldn't try.

It is possible to gain an understanding of what is likely to happen and prepare for it. Planning ahead can give you a jump-start on your competitors, reduce the time you need to spend fighting fires and allow you the luxury of thinking before acting.

"The future was predictable but no one predicted it"
Senior Engineer, Apple Newton Program

We can help you:

  Develop a "RADAR" for developments

  Assess the implications for your business

  Take actions to turn threats into opportunities

  Develop the skills and capabilities needed to exploit these opportunities

  Develop a positive attitude to the future

  Thrive rather than simply survive

Forewarned is forearmed. Call us today before your competitors do!

We can introduce you to a number of simple but effective approaches that will help you identify trends that affect your business area, anticipate changes in customer demand and get one step ahead of your competitors.



Let us discuss how we can support your organisation.

Telephone:
+44 (0) 161 487 3520

Fax:
+44 (0) 161 487 3520

Mobile:
+44 (0) 774 058 9012

Email:
jim@fulcrum-management.co.uk


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